06 dezembro 2006

VITAMEDIAS

The Presence of Magazines on the Internet: Our study reviews the websites of the top 50 most circulated magazines in the United States and evaluates them based on the presence or absence of various Web 2.0 features. After finishing the research, it became clear that magazines are not making use of Web 2.0.

Here are some key findings from our research:
* The most common online feature offered by magazines is RSS feeds (48 per cent).
* 40 per cent of the magazines offer at least one reporter blog.
* Video is an offering on 34 per cent of websites.
* Just 14 per cent of websites use podcasts and bookmarking; eight percent allow comments on articles