24 maio 2005

VITAMEDIAS

Television Reloaded: It's a transformation as significant as when we went from black-and-white to color?and it's already underway. The promise is that you'll be able to watch anything you want, anywhere?on a huge high-def screen or on your phone.

TV Anywhere, Anytime: On May 1, TU Media, a subsidiary of SK Telecom, launched a satellite-based service that beams seven video channels to cell phones. (Nokia and Qualcomm are backing similar technologies that won't hit the market until next year.)

New Ways to Drive Home the Message: New technologies that give viewers more control over how they watch TV could spell the end of the classic 30-second commercial. But fear not?advertising is not going away.

The Future of Television: Screens so small they fit inside coffee cups. Marriages arranged by TiVo. Production facilities on Mars. The king of late night [Conan O'Brien] peers into his plasma crystal ball.