19 junho 2003

VITAMEDIAS
Lists, From Naughty to Nice: Let the record show that the reigning genre in contemporary American magazines is... The List. [...]
Of course, there are many reasons for the rise of The List. The top five reasons are:
1) Lists are the easiest way to organize information without actually thinking.
2) Magazine editors are too lazy to think of anything more creative.
3) Magazine editors figure their readers are too lazy to read anything but lists.
4) Magazine readers really are too lazy to read anything but lists.
5) David Letterman's Top Ten lists have warped everybody's mind.
Most magazine lists are, needless to say, totally stupid. But some are only semi-stupid and some achieve a level of meta-stupidity that verges on genius.