19 março 2003

CULTURAS IN VITRO
Filmmakers Showcase 'Tiny Screen' Films for Phones: An X-ray of a yellow pepper, a man falling down over and over again and a dog eating a roast chicken might not qualify as Hollywood movies, but one production company is hoping these films, made for mobile devices, will find a place in the entertainment industry.
Closely-held company BigDigit Inc. sponsored the "World's Smallest Film Festival" here on Tuesday at the annual Cellular Telecommunications & Internet Association wireless conference to showcase films made specifically for mobile phones.
"This is a new medium, and we want to explore what the new rules and the new content are going to be," said Beau Buck, chief executive of BigDigit. "We were interested in finding out what would be the most effective way to stimulate sales of mobile telephones."